Confidus Solutions

Best applications for Polish company

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The Republic of Poland, or simply Poland, is located in Central Europe and is part of the European Union. While the establishment of the Polish state dates back to 966, Poland regained its independence in 1989 and began its journey towards the advanced economy it is today. Poland is the eighth largest and is considered one of the most dynamic economies in the EU. it also has a leading school education system in Europe. Poland offers its citizens free university education, a universal health system and state-funded social security. It is also a member of the Schengen Area, NATO, the OECD and the United Nations.
Poland is considered to be one of the most successful countries in the transition from communism to a market economy. The return of democracy was followed by the liberalization of the economy, the privatization of small and medium-sized state-owned enterprises, and rapid growth of the private sector. Poland is the leading producer and exporter of apple concentrate and one of the leading producers of cabbage, berries and carrots. In addition to agriculture, the most important economic sectors in Poland include coal mining, mechanical engineering and shipbuilding, glass, iron and steel production, as well as food and beverage processing and the textile industry.
An estimated 36% of foreign investment goes into manufacturing. Other attractive sectors for foreign investment in Poland are logistics and transport, financial services, and IT and data transmission. Thanks to the growth of the Polish economy, the real estate market has also attracted the attention of both local and foreign investors.
If you are considering starting a business in Poland and exploring the most beneficial and profitable ideas, below are some of the most attractive sectors with their advantages.


Polish IT and software development company

IT and software development sector in Poland is among the most vital and robust industries with good fundamentals as well as further growth prospects. Polish IT sector is considered to be a leader in the region with the demand for qualifying IT engineers constantly growing. The main reason and at the same time the benefit of setting up an IT business in Poland is its vast human capital – high quality IT engineers.

Poland tends to distinguish itself in terms of IT graduates – approximately 40 thousand young people each year receive a top quality higher education in IT and software development. The high quality of IT education is proven by numerous international programming competitions and rankings, such as Top Coder. Polish IT specialists are demanded not only locally but are also highly demanded abroad. Other benefits of setting up an IT business in Poland are high product quality and low production and workforce costs in comparison to other countries.

These are the main reasons, why such companies as Microsoft, Google, HP and IBM have opened their offices in Poland and other foreign companies are located in all biggest cities of Poland. Currently, two most popular cities for IT businesses are Warsaw and Wroclaw. Although some of the world’s biggest technology companies have entered Polish market, there are still plenty of opportunities and perspectives for the IT and software development in Poland. One of the reasons, why this sector is still highly encouraging is the rapid development and new products, such as mobile solutions, cloud computing and Blockchain technologies. Additionally, Poland offers certain state aid for investors and Special Economic Zones are developed to provide investors with the entire technology infrastructure.

Polish company for research & development

R&D sector in Poland is considered as one of the success stories among EU member states. The main actors of R&D sector are the Polish Academy of Sciences along with other higher education institutions and individual R&D businesses. The Polish government is also encouraging R&D activities by funding special programs through which numerous investment opportunities are available for R&D projects. Meanwhile, Polish universities prepare highly qualified workforce, which is relatively cheaper if compared with other EU countries.

Research and development activities are advancing in all major economic sectors, especially electronics, aviation, telecommunication and IT, biochemistry and biotechnology, pharmaceutical products and other innovative technologies. This sector is not only open to local entrepreneurs – national authorities welcome and support also foreign investments by opening numerous new science and technology parks which are specially designed to facilitate the establishment of R&D units.

Use SEO strategies to develop your business

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One of the essential components of building a business today is solid marketing. Many different marketing strategies can be found online with step-by-step instructions from various business gurus. Most of them emphasize the need to build, monitor and manage business online in order to achieve business success. Having a strong online presence doubles your chances of being seen and heard, thus generating interest. Data collected by Google shows that 97% of consumers use the internet to search for local businesses. For those looking to offer products or services, it makes more sense for the needs of the consumer society to use the internet than just building a business in-store. Having an online presence can strengthen your brand, facilitate communication with your target audience, and attract new customers or partners who are critical to business growth.

Successful content management can build and improve your company’s online presence. This can be achieved by making the online content you offer unique and making sure it is found by search engines – 89% of consumers use it to research an article or service they are interested in, or a Business they want to take advantage of before making a final decision. This is why it is important to work on Search Engine Optimization (SEO) if you want to be really successful in the online business. SEO can attract more people to your website by making it easy for search engines to find and list them in their results. Search engine optimization, which essentially involves applying search engine friendly marketing methods and techniques, helps generate more traffic as consumers tend to trust search engines.

Use the internet to grow and grow your business

SEO can help you grow your business by taking advantage of the generous support and promotion of search engines that connect people to their desired content on a global scale. Well-known search engines like Yahoo, Bing and Google value new and original content that can work wonders for your online business. Appropriate, current, and high quality content can be seen as the key to search optimization.

Another way to make your company or brand memorable is to use social media marketing. Some customers prefer to check out Facebook, LinkedIn, Foursquare, or other popular social media sites before purchasing a product. 79% of consumers choose to follow or like brands on social networks just to get more meaningful information about the goods the company sells. The information provided on social networks can influence people more than the discussion about the planned purchase (s) with their relatives or friends, as people today become more independent in their personal point of view.

Another effective marketing strategy is video marketing with YouTube. This works well as videos are a great substitute for actual samples of the goods or services being sold. The short video format is really effective at getting people’s attention.

There are also a number of other popular marketing strategies, such as email marketing or delivering targeted messages directly to your audience using various email formats (e.g. ShoutOut); Relationship marketing based on building win-win relationships with potential business partners, merchants and consumers; and development marketing, which relates to finding new uses for widely available products or developing, designing, and adopting innovative products. You decide which of these strategies best suits your company.

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Head office
A registered company address is an official address of a legal person that is assigned by every entrepreneur as part of the establishment process. It can also be referred to as legal residence, legal seat, or domicile. In addition to a registration number, a registered office is a mandatory attribute for any type of legal entity, which in most jurisdictions creates the necessary public records.

The purpose of the legal address is to reach the state institutions and receive official correspondence there. A registered physical office is required to receive official correspondence from tax authorities, banks, partners, customers, shareholders, etc. However, the seat does not necessarily have to be equipped with a mailbox. Hence, business owners need to ensure that their correspondence reaches them when necessary.

Legal address requirements
The registered address must be in the same country in which the company is registered. The documents confirming your registered address are: Articles of Association for most companies or Articles of Association for most companies. Most jurisdictions do not allow you to use a PO Box as a place of business because it must be an actual and public address. You can only use it in cases where it is attached to the full address with house number and zip code.

If necessary, the address of the registered office may be changed by the director or other officer of the company in accordance with company documents. Make sure that you receive a properly executed confirmation of such a change (minutes or minutes) to be presented to your bank, auditor, partners etc. upon request.

Renting a legal address
You can always choose to have a rental service from your registered address, or in other words – use a third party address. There are many advantages to renting a legal address. First, it gives you privacy by shielding sensitive information from your home address. Second, it is a cost-saving option when you don’t have to rent actual office space, especially abroad.

There are several things to consider when choosing a registered address for your business. For example, in some countries (Latvia, Lithuania) an actual rental agreement may be required for the tax authorities. Or some addresses are heavily overloaded or even blacklisted by banks or tax authorities. You may want to look up the information provided on Google Maps about the location of your legal address and scan some articles on the internet related to the address you are offering.

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