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It seems like every day there’s a new article about fashion. Your Instagram feed is filled with so many new ways to look fabulous, but it can be hard to keep up. Whether you want to try out these hacks or just want your wardrobe to look more professional, these 21 fashion hacks will have you looking and feeling amazing in no time!

It’s hard to know where to start, what fonts to use, and how to make your logo look professional. Don’t fret! This handy guide will teach you everything you need to know to design the perfect logo for you and your business. From defining your brand’s identity and understanding what makes a great logo, to making the right design choices and navigating the design process, read on to learn how to design a logo.

What makes a good logo?

As is with many things in life, there is no one size fits all solution when it comes to creating a successful logo. A great logo is carefully chosen with many considerations. For one, think about your brand, and how you want it to appear.

If you own a small, local business and are trying to create a logo for a large company, they will have different needs and requirements than a small brand with a clientele mainly consisting of friends and family. Keep that in mind when you’re choosing your font and color choices.

Also, what is the concept of your business? Do you want to capture the unique vision of your brand? Are you trying to evoke fear and intimidation in your prospective clientele? Whatever the case, you will need to set your concept for your logo in stone.

How to design a professional logo

When you’re first starting out in design, there are some great steps to take when choosing a professional logo design. However, as you progress and learn more, you’ll quickly realize there’s no one-size-fits-all template. Instead, it’s all about understanding and knowing your business and brand. Your logo should reflect who you are and what you want to convey about yourself. For this reason, it’s important that the final logo design has a clear identity and internal theme.

Our design and branding expert Jocelyn Smith, founder and CEO of Smith Design & Branding, offers a number of great examples to help you get your head around the meaning and theme of each of the designs below.

5 tips for creating a website

To increase the chances that people will Buy tips for your website, you’ll need to offer content that’s interesting. The beauty of the internet is that you don’t need to design a website from scratch. Read this article to learn five key tips to help you build a website to boost your company.

What are the Buy hacks mistakes small businesses make?

Every business has different challenges. If you need some advice on what to do when starting out, read this article. It’s packed full of useful tips and strategies that could help you grow your business.

How to set up a new business in under five minutes

Even if you’re experienced at running a business, it’s always a good idea to have a refresher course every now and then. This article will tell you how to do just that in just five minutes.

5 ways to style your outfit

Whether you have some time to kill or you have a full day of appointments, do you have a go-to outfit? For many people, that’s easy – but for others, it can take a bit of trial and error. There are many different ways to style an outfit and how to make it look fabulous – but knowing how to style your outfit is key to knowing how to look fabulous! Check out the next section of this guide and learn some different styling options that will have you looking fabulous!

Maintaining a professional hairstyle

If you want your hair to look good, you need to take care of it, too! That means brushing and detangling it before you go to bed every night, always using a conditioner to keep your hair healthy, and a little style to spruce things up.

10 things you should consider before buying clothes online

It’s tempting to just look at a picture and click “buy it,” but trust us when we say: When it comes to buying clothes online, be sure to do your homework. From the size you want, the brand you want, and even the materials, you should always double-check a few things before you buy. That being said, you can now check the seven things you should consider before buying clothes online, straight from the experts.

Here are the seven things you should consider before buying clothes online, from GQ.

In general, stick with classic and neutral colors. Also, when in doubt, keep it simple. Understated designs are always the safest bet. However, don’t be afraid to take a fashion risk — something that’s bold, unexpected, and makes a statement.

3 fashion hacks for office wear

Show off your individuality

Whether it’s a slogan tee or funky logo tees, everyone knows that you should always feel comfortable in what you wear to work. Staying casual makes it easier to move around, focus, and get things done. If you work in a cubicle, try to find clothing that you can wear while sitting at your desk, and then can move around and dress up once you get out into the field. Here are some great ways to combine statement pieces with business casual looks.

Accessorize your outfit to make it work. If you’re wearing a leopard print blouse, accessorize with an animal print scarf and maybe even a belt if you’re feeling it. You can also go for a fun metallic skirt and gold jewelry and do a silver rocker vibe.

3 fashion hacks for date night

Bringing your date back to the way things were when you first met will remind them why they fell in love with you in the first place. You don’t want to break your partner’s heart, after all! Here are 3 fashion hacks to use when going on a date with someone new.

How to look like your part of the ‘in’ crowd

Dressing up just doesn’t seem like the style statement that it used to be. If you want to show off your sophisticated side, then these fashion hacks are the best way to go. Whether you’re out with friends or on your own, you want to look effortless and put together.

14 trendy colours you can wear with everything

If you want to dress in a more modern way, these colors will help you achieve that look.

Whenever, a particular art form goes into the eyes of public, the first thing it attracts, is the review on this piece of creation. Be it a book, movies, series, painting, theatre, or any such thing.

These reviews are also found on certain online as well as offline business sites or shops, wherein the managers filter out the good ones to highlight in front of others but does not completely ignore the negative ones.

As a matter of fact, these negative reviews help us work in a better manner, on our services so that next time we minimize the negative ones.

Online world is also not left untouched by these reviews. Any blog or piece of creation that goes online, is definitely reviewed by people, who then pen down their experience with the site.

Therefore, these online reviews have taken an undeniable part in the world of online business and marketing. Having said this, it is also important to highlight that these reviews have become one of the greatest techniques for search engine optimization, as well as to earn great rankings for your site. As a matter of fact, according to a research, online reviews contribute for 10% of the criteria of how Google displays search results.

Seeing the growing importance of reviews for SEO, various strategies and plans have been made as to how to convert these reviews into a weapon for increasing our rank on the search engines.

Although, different companies have different methods of working with the reviews, yet there have been certain factors found to be common in all of them. These factors are as follows:

Strategy to Collect in Numbers

The most important thing to understand is that online reviews cannot benefit you unless you get them. The search engines, particularly Google, will observe what people are choosing your business and then providing reviews for it.

There are certain people who do read a content but are not interested in writing a review for it, unless they have an extremely bad experience with your site. Therefore, one will have to make conscious efforts in order to collect as many reviews as possible and then later work upon their review management. It has been observed that 70% readers did leave a review, when asked to do so. In fact, the people who offer guest post services, function by focusing on these reviews and then working upon them so as to perfect their content.

Therefore, you must start by first shooting the message for the review at the right time. Whether you follow up by messages, emails, or any other manner, the timing needs to be perfect.

Don’t just send out the messages immediately after shooting the content, rather take a day or two to do so. Also, it is a better option to send these messages during the day because they can fetch you great responses.

Having done that, ask for reviews, communicating in the clearest manner to your customers. Although you want a detailed review, you will never want to burden your customer with complex questions.

Therefore, you may keep it short, asking for pros and cons and in-depth responses for the same. A detailed review earns us a greater star rating than the short ones. Now, there may be case that people are not immediately responding to your messages or mail, in such cases you should keep reminding the customers about the same. Keep following up with your customers, but keep it restricted to two. Also, remember that nobody is going to review for your company on their own, you will have to ask them to do so.

Accept both Positive and Negative Reviews

Today, keeping a track of the reviews is as important as responding to these reviews and comes as an important step in review management. As a matter of fact, some people declare it to be more important. Google came up with a statement that responding to reviews plays a vital role in SEO.

This means that you value your customers and their feedback more than anything else. This works to build trust between the business and its customers. Therefore, then you get a review for your business, you must have a plan to address it properly.

Never respond to a review immediately after receiving it because negative reviews can sometimes lead you to address it in a wrong manner. Therefore, take some time to reply to the reviews because eventually they are public responses.

When you are responding to a negative review, try to address a reviewer by their name, be grateful to them for giving time for the review, try to address that one particular issue that they are trying to talk about along with looking at the review as objectively as possible. Apologize as well as accept your responsibility where it is due, you may also take the conversation offline and offer actionable solutions. Once things are sorted ask the customer if they would be willing to change their initial review.

In case of positive reviews thank the customer for the review, be personal with your response and encourage the customer to come back. The way you respond to your reviews says a lot about your business. Therefore, you must know how to excel at it.

The reason why great guest posts earn themselves the tag, is that they work upon these reviews and make changes accordingly, and next time come up with an excellent content for the readers, based upon their demands.

Choose your Platform Wisely

There are several review platforms available nowadays. While some of them are the general ones, others are focused on a particular niche. When you are choosing your review platform, you will have to decide upon a lot of things.

Besides, registering on google reviews, Facebook reviews and the like, you need to also focus on your industry.

For example, if you are a restaurant, you may go for sites like Zomato or Swiggy. It is important to understand especially in terms of SEO value that not all review platforms excel in the eyes of google.

Therefore, when you are looking for a platform for SEO, you should keep in mind how many businesses are registered on this platform, the total number of monthly reviews written, will you be able to qualify for Rich Snippet Stars, and how does this platform function to deal with fake news.

Reviews should lead to Customer Experience

Whenever we ask for reviews for SEO, we expect the positive ones to help us out. The best possible way to get honest and positive feedbacks is, providing them an exceptional customer experience.

For this, you must use the customer reviews that you get, to improve your user experience. Therefore, look at reviews as a means of constructive criticism. Track and analyse your monthly reviews and work upon those issues that have come up multiple times. This way you are working on your weak areas and leading your business to benefit from it.

Therefore, summing up the topic, the online reviews offer the best possible way to see where we stand in this online world.

They help us modify our work environment as well as our sites and the products offered, as and when required. Businesses use this method, great guest post writers as well as other guest bloggers use it, to get the best out of their work.

21 Best Hacks to Make design a professional logo